We believe that in this rapidly and ever more increasingly transparent society, the new economic models need to have the courage to build something up from a true essence, with a sustainable approach that supports network developments instead of classic pyramids; reducing the distance between perceived and real value and generating cooperative environments. Our product design is totally original. Our shapes recall the vintage genre but have been carefully studied to create a product with a NEW character. Most of the brands that offer vintage-inspired eyewear, tend to copy old shapes, revisiting them by only implementing new materials and technologies. When creating PORTRAIT Eyewear, we dedicated a long time to the study of the shapes, choosing a distinctive way to recall the vintage genre without becoming a repetition. To this matter, other than implementing original materials and new technologies, we offer shapes whose inspiration comes from elements associated to the visual arts fields in general, such as the polygon-art trend and the minimalistic-contemporary design.